Responsive Web Design: Why you need it

 

In the world of advertising these days, it is not enough just to have a website for your company. With the explosion of smart phones and tablets, businesses realized they would have to build another website. A mobicadentle website was a must in order to be accommodated on those devices because the original websites’s script was not compatible with different screen sizes; pictures, videos and text becomes distorted and unreadable. And, if that’s not enough, you had to build two types of platforms: one for iphone/ipads and one for android based devices. That’s three different management systems in which one company had to keep up. That is time consuming and can be a little confusing, but if you want your customers to have easy access to you, that is what is required. Finally, technology has caught up with demand. The new kid on the block of web building is called Responsive Web Design (RWD).

RWD is the latest way to build one website with special coding (in layman’s terms) that allows the site to adjust itself depending on what device accesses it. Not only is it economical, it saves time for the administrator of the website to update the Content Management System only once instead of having to update and learning multiple platforms.

So why do levonit? The answer is quite easy; exposure on the internet. According to Jody Resnick, CEO of Trighton Interactive said in an interview, “Responsive websites simplify internet marketing and search engine optimization (SEO)…..they are easier for consumers to find than traditional or mobile sites because they come up higher in search engines’ rankings. In fact, Google recommends Responsive Web Design because having a single URL for desktop and mobile site makes it easier for Google to discover content and for Google’s algorithms to assign indexing proerties to content.” In other words, your chances of getting on the first page of Google are greater if your website is built with RWD technology.

How much does it cost? Altough Responsive Web Design is still in its early stages it is cost effective in the overall picture and, of course, the benefits of this technology are immense. If your website was built in 2010 or later, you really need to consider contacting a professional web design company to help you rebuild your site. You will not be disappointed and I assure you, in the long run it will save you time, money and headaches.

sky (2)Necessity is the mother of invention and in the world of web technology, Responsive Web Design was born healthy and will thrive for quite a while; until his cooler, faster little brother is born and shows him up on the technology playground.

BBDII – The Deuce | Website Design | Web Development | 360° Virtual Tour

BBDII – The Deuce

Case Study

Most people in Tulsa, OK are familiar with a Breakfast and Brunch restaurant called BBD or Brookside By Day that is located on Brookside (Peoria). BBD serves a myriad of specialized breakfast and brunch menu items that are a huge hit with the Tulsa crowd.

A while ago, the owner of BBD opened another restaurant that was coined, “BBDII”
that was located in south Tulsa at 81st and Harvard. This restaurant served all the same great menu items that everyone was familiar with from the Brookside location and even had acquired more of a following from people living in and around south Tulsa.

Since, BBDII has been purchased by Chris Cooley who was a long time manager of this location, Chris has kept all of the traditional BBD menu items, but added some new and improved dishes as well as added his personal style and flair to the diner.

Chris approached Phillips360, a Tulsa based web company, about developing and designing a website for BBDII – The Deuce. Having been long time customers of “The Deuce ,” and even having our own menu item called the “Phillips360” the Phillips360 team had a unique perspective on designing a quirky yet fitting website for this one of a kind south Tulsa diner.

Not only did we incorporate items that are physically located in the diner into the main navigation design, but we designed the entire website with this type of quirkiness in mind.

BTulsa Web Design - Phillips360eyond the custom design, the site features a specialized Content Management System that was built specifically for “The Deuce.” The CMS manages the following:

 

 

 

 

 

-Homepage Slider
-Newsletter Signups and Automation of Sending custom branded templates
-Online Store Transactions
-Online Store Products
-Email Contacts That Used The Contact Forms
-Menus
-News / Events
-Videos
-Photos
-Social Media
-Search Engine Optimization

In addition to the website design and development, Phillips360.com also provided
“The Deuce” with our exclusive customized HD 360° Virtual Tours that show off all of the amenities that “The Deuce” has to offer.

Please check out the final site here:
http://www.bbd2tulsa.com
http://www.phillips360.com Continue reading »

 

 

Buildsafe Environmental Website

Buildsafe is a is a locally-owned environmental consulting firm designed to provide peace-of-mind and environmental compliance services to clients engaged in remodeling, renovation, abatement, and mitigation projects. But also one of our favorite clients. And we are very proud to show off their custom designed website.

Not only does the admin have the ability to create pages with ease.  We also designed in cool scroll over features such as the buttons below the slider on the homepage.

Buildsafe website

 

These buttons along with the navigation bar give this site a very unique look.

 

But see for yourself.

You can see the site at http://www.buildsafeenvironmental.com

Looking for a web designer in Tulsa, OK?

When looking for a web designer, web developer, or web design company in Tulsa, OK there are many things to consider before starting your search. Our company, Phillips360, is a Tulsa, OK based web company that has over 30 years of  first hand knowledge of the process of building a website from client acquisition to the final product. Given our experience, we have a unique perspective of the entire process that our clients have gone through to find their Tulsa web designer of choice.

The first thing is to determine if your site needs to be static or dynamic. A static website is a site that is only the front end design and what the public will see. In a static website, there is no Content Management System that manages the content that appears on the front end of the site. However a dynamic site not only has the front end design, but also has a Content Management System where the site administrator can login and manage all of the content that is displayed on the front end. Even in many cases the Content Management System will handle automated processes that happen behind the scenes. For example, a Content Management System can send auto-reply emails, or handle orders and inventory on an ecommerce site, or the Content Management System could handle automated proposals, invoicing, and payments. Keep in mind that a static website is generally much cheaper than a dynamic website.

Once you have decided whether you need a static or dynamic site, the second thing to consider when you’re shopping for a web company or web designer in Tulsa, is what pages you will need. It is always helpful to be prepared with how many pages you need, what text and photos you want to appear on each page, and what are the names of the pages. This will allow Tulsa web companies to have a better feel for your vision and probably enable them to quote your job faster and more accurately, and probably more competitively.

After you know what kind of site you want and have the pages you need collected and written, it is time to start the shopping process. The third part is shopping web companies online. When doing this, there are many factors to consider. And depending on your ultimate plan for your site, your personal preferences will come into play.

Tulsa Web Design, Tulsa web company, tulsa virtual tours,

 

Here’s a list of things to consider:

  • Does the Tulsa web company’s or Tulsa web designer’s portfolio reflect the type of design style you want for your own website?
  • Does the Tulsa web company or Tulsa web designer able to provide both web design and development and/or programming to accommodate your needs?
  • Does the Tulsa web company or Tulsa web designer use their own Content Management Systems, or do they use open source CMS’s like Joomla, WordPress, etc.?
  • Does the Tulsa web company have a reputation for service and communication? A lot of times Tulsa web companies are very good at what they do creatively, but lack in service and communications. This can be a nightmare as someone who wants a website done efficiently.
  • Does the Tulsa website company have a good reputation? Are they a BBB member? What is their rating? Do they have client testimonials or references? How long have they been in business?
  • Given your budget, does the Tulsa web designer allow you to make payments on the site?

Some advice:

  • How fast a Tulsa web company responds to your emails, gets you proposals, makes necessary changes etc. is a good indication of how well they will communicate and respond to any issues and launch your website faster. Communication is key for both the Tulsa web design company and the client.
  • When selecting a Tulsa web designer or Tulsa web company, don’t always choose the cheapest proposal. There is always someone out there that will do things cheaper, but that doesn’t always necessarily mean you will be happy with the final product.
  • Try to stay away from hiring any Tulsa web designer or Tulsa web company that doesn’t have at least 3 years experience in the industry. At Phillips360
    we end up fixing many Tulsa websites where the previous web company could not complete for hiring someone who said they could do the job and couldn’t, or where Tulsa web Designers just lose contact altogether from the client.

We hope this was helpful, and please feel free to contact us either via our website at http://www.phillips360.com or at 918.409.2359

In the beginning…The Story of Phillips360, a Tulsa Web Company

We get asked all of the time, “How did you start your company?”, or “What led you guys to start this company?”. And I guess this is a fairly typical question to be asked of a business owner. Our story is as unique as it is common. Some of123 the same story traits that you would find with any business start-ups, but with a few twists and turns along the way.

The story begins at a low key bachelor party in southern Oklahoma. A mutual friend of Mike McMahon & Ryan Phillips, Jason Porter, was going to get married soon, so we had to head south and celebrate the occasion with a bunch of old friends, acquaintances, and some unknowns. There was a large log cabin that was rented and plenty of booze and entertainment at all times. There was golf, fishing, corn-hole(bean bag game), drinking, laughing and good times had by all. Throughout the entire weekend, Mike and Ryan hung out and traded ideas etc. One night, after quite a few drinks, Mike and Ryan overheard a conversation about starting a business, and began somewhat serious talks about some of the ideas that were thrown around previously. They decided that the upcoming Monday was time to really get serious about pursuing one of the ideas.

With Ryan’s experience from utilizing 360° virtual tours for the sales of cars online and Mike’s background in film, digital media, and technology, it seemed like a natural fit to start a virtual tour business. As with any start-up, we went through the gauntlet of getting all of our ducks in a row. First it was logo design (the first was a terrible logo, I’ll admit), then the website (not too bad), then the invoice designs, letterheads, etc.  After finally getting situated with the necessary due diligence of getting a business started, Mike and Ryan were ready to go.  Although it was a sole proprietorship under Phillips360 at the time, Mike was technically a sub-contractor. (We didn’t know what the hell we were doing.)

Obviously clients don’t just come flocking to a new business when it opens. It was going to require networking, getting jobs, building a reputation, building a portfolio and earning peoples’ trust.  Luckily going in, Mike and Ryan understood that there is a negative stigma, and we knew we were going to have to develop a trusted reputation and have competitive prices to make a dent in the market.  Phillips360 was literally giving away jobs just to build some kind of portfolio and reputation. Jobs that we would charge $1000+ for now, we were doing for $250 and sometimes less.

Mike and Ryan were particularly interested in going after the golf course 360° virtual tour niche since they both love golf and were hoping they could travel around taking virtual tours of golf courses and hoping to get to play for free. This obviously didn’t work out.  But one day we got a call from Dr. Bradley Garber, an experienced plastic surgeon in Tulsa. Dr. Garber wanted us to build a website for him. Since this wasn’t necessarily what the business focused on,  Mike and Ryan were a bit apprehensive of taking on the job. After a few discussions we agreed to build Dr. Garber’s website and produce 360° virtual tours of his office. The site ended up turning out great and Dr. Garber was very happy with it, and he still gets compliments on it to this day. At this point Mike and Ryan decided there was a much larger market for doing websites than there is for doing strictly 360° virtual tours. This is the first real turning point in the business and Mike and Ryan have not looked back since.

Since then, Phillips360 has incorporated and Mike and Ryan are both shareholders as well as executives. Phillips360 now focuses mainly on web design, web development, 360° virtual tours, graphic design, and multimedia. Phillips360 has become one of Tulsa’s leading web design companies and has even won a few awards in that industry. Phillips360 continues to produce high quality, professional web solutions at very competitive and affordable prices.

The true testament to Phillips360′s success was their ability to adapt into a market, and sustain itself even through much adversity. Phillips360 continues to provide Tulsa, Oklahoma and many other cities professional web design, web development, and 360° virtual tours.

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Why Social Media Is Important To Your Business!

social_media1As everyone knows, social media is still in its infancy. Ten years ago, although hard to imagine, it did not exist they way it does now. We use it to connect with old friends and it is an easy way to stay in touch with out of town friends and family. So how does this affect businesses?!  If you have a small business, you understand how costly it can be to market and advertise your company and what you do. Facebook, Twitter, Instagram and other social media websites are the perfect way to get your company’s name out there to your friends and family at no cost toyou. The idea is to get them interested in what you have to say and then get them to your website. ! !

Make sure that what you put on your social media page(s) is something interesting or eye catching. If you are in the clothing business, post pictures of your clothing you have on sale. If you are into dog training, post videos of the dog classes. Show people what you do. Hopefully, your followers will share it to their friends and family which will drum up business you didn’t have before. This is basically a virtual word of mouth tool and people do business with people they like. ! !

Things not to post on your company’s page are your political opinions, personal venting or religious views. It also is a good idea to not post any negative slams on opposing sports teams. Remember what your parents taught you, never discuss religion or politics. Same rule applies when it comes to your social media page for your business. Once again, these things can andwill turn potential customers away which of course, is counter productive. If you are IN the
business or religion or politics, that is a completely different story.! !

Think about how many times you have gotten on Facebook or Pinterest and think about how many friends you follow and vice versa. That is a sea of potential clients and once again, people do business with people they know and like. Also think of this: all of those friends and family have a different set of friends and family to whom they are connected. People talk on these social forums and many ask for advice from their friends. How many times have you seen someone ask for a good local plumber or house painter? Your friends will share your business with their friends. “Call my plumber Bill. He’s the best. Here’s his number and tell him I gave it to you.” Need I say more? ! !